Mondniles

Mondniles STUDIO is a video editor that opens in a browser tab. The people who use it make music videos, visuals and social clips, and they come for effects they cannot get anywhere else. A small team builds it and ships something new most weeks.

• People arrive from a search, use the editor once, and have no reason to come back.
• The paid plan needed a better reason to exist than a higher export limit.
• There was nowhere for one editor to see another, so the people who love the product never met.
• The team is small, and building a community product beside the editor would have taken them off the editor.

We started from Raimonds' own read of his business: a product like this spreads through the people who use it, or it does not spread. The picture was a place inside Mondniles where his users meet, learn from each other and show their work, behind the account they already have.

It sits on mondniles.com, inside their product, not beside it. Their users sign in the way they always have. The first stage tells the team who arrived, what they came for and who is ready for the paid plan. The community opens on top of that.

The team runs it from inside their own product and keeps building the editor. Nothing about how their users sign in or pay changes hands.

• A community inside their own product
• The account their users already have
• A clear view of who arrived and why
• Their own payments, untouched

• Their sign-in. Nobody makes a second account.
• Every charge. Their customers pay them, as before.
• Their product and their address. It all happens on mondniles.com.
• Their users, and everything those users make.